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Simon Miles

Simon heads up the Intellectual Property team and is both a solicitor and a UK and European trade mark attorney. He advises on all aspects of intellectual property, and has a wealth of experience advising in relation to trade marks, copyright (including software), designs, database rights, patents and breach of confidence. He works with clients across a range of sectors including: media and entertainment, advertising and sport, fashion, cosmetics, restaurants and foodstuffs, and electronics.

Simon has worked with a number of major global companies in creating, exploiting and protecting their brands. He also has considerable experience in sports law, having advised governing bodies, clubs and individuals on rights protection, sponsorship and database rights.

Simon has been involved in numerous significant reported cases in relation to trade mark, copyright and database right infringement and is regularly recommended by clients for his contentious expertise. He has worked with a number of major global companies in creating, exploiting and protecting their brands.

Simon has advised in the following notable cases:

  • Lifestyle Equities C.V v The Copyrights Group Limited and others [2021] EWHC 1212 (Ch) – successful defence in an EU and UK trade mark infringement and passing off action.
  • easyGroup Limited v (1) Easy Live (Services Limited, (2) Achilleas Pavlou Achilleous and (3) Jonathan Richard Dean Burnside (IL-2019-000120) .
  • easyGroup Limited v (1) Felice D’Angelo and (2) Easyrimborso SRL (IL-2018-000219) – successful UK action for trade mark infringement and passing off, and a damages inquiry.
  • easyGroup Limitied v (1) Easy cleaning Solutions Limited, (2) Easy Newco Limited and (3) Mr David James Pearce (IL-2019-000053).
  • Garmin  Switzerland GmbH’s UK opposition No. OP000420454 to Vivo Mobile Communication Co., Ltd’s UK Trade Mark Application No. UK00003460054 for VIVO (stylised)  –recently won.
  • MEOMI DESIGN INC v KNOW YOURSELF PBC (United States Patent and Trademark Office before the Trademark Trial and appeal Board).  Opposition No. 91246554 and USPTO Application No. 87840736 for ORGANAUTS – as Worldwide counsel, overseeing the action being dealt with locally by Fross Zelnick.
  • AIWA Co. Ltd v Aiwa Corporation (CH-2019-000059) – Appeal to the UK High Court from UKIPO – consolidated actions CA501768, CA501769 and others (trade mark use).
  • easyGroup Limited v Netflix Inc (IL-2018-000176) –  Trade mark infringement and passing off.
  • Nvidia Corp v Hardware Labs Performance Systems Inc [2016] EWHC 3135 (Ch) – Groundless threats, trade mark infringement.
  • Nominet Decision of Independent Expert D00018324 – easy Group Limited and Kevin Adams [2016] – Successful transfer of domain names to our client.
  • Cyclehoop Limited v Bike Dock Solutions Ltd and others (IP 14 M02140) – Unregistered design rights.
  • Trademark Licensing Co Ltd and others v Leofelis SA [2012] EWCA Civ 985 – Trade mark infringement and unlawful interference.
  • Leofelis SA v Lonsdale Sports Equipment Limited and others [2008] E.T.M.R. 63 – Trade mark licence breaches.
  • British Board of Film Classification v Interactive Software Federation of Europe [2009] C00550 – Trade mark and copyright infringement and passing off.
  • ‘The Football Fixtures’ database cases (ECJ) [2005] E.C.D.R. 3, 4 and 5.
  • RFU and Nike European Operations v Cotton Traders (UK High Court) [2002] E.T.M.R. 76 – Trade marks, passing off and breach of contract.
  • Daimler Chrysler v Javid Alavi T/A Merc (UK High Court) [2001] R.P.C. 42 – Trade mark and passing off case – one of the first cases relating to “reputation” based infringement under section 10(3) of the 1994 Act.
  • Beautimatic International Limited v Mitchell International Pharmaceuticals Limited (UK High Court) [2000] F.S.R. 267 – Trade mark infringement action clarifying the law on when there is use of a trade mark on packaging in the UK.
  • Walkers Crisps and Others v Tayto and others (High Court of Ireland) [2000] – Trade mark infringement and passing off.
  • Philips Electronics NV v Remington Consumer Products Limited (UK Court of Appeal) [1999] RPC 809 – The most important case in the EU in relation to “shape” trade marks.
  • British Airways Plc T/A Speed v Performing Right Society Ltd (Copyright Tribunal) [1998] R.P.C. 581 – Quantum payable under PRS tariff.
  • Milliken Denmark A/S v Walk Off Mats Ltd (Patents Court) [1996] F.S.R. 292 – Patent infringement.
Simon Miles awards

Credentials

  • Ranked in Chambers UK 2025

  • Recommended in The Legal 500 UK 2025

  • Recommended in World Intellectual Property Review (WIPR) UK Trade Mark rankings 2024

  • WIPR (World IP Review) Leader since 2016

  • WTR 1000 list (World Trademark Review) since 2020

  • Recognised by Best Lawyers as a leader in IP Law since 2017

  • Former Legal Advisor to the European Communities Trade Mark Association (until Brexit)

  • Member of the International Trade Mark Association (INTA)

  • Member of the Law and Practice Committee of Chartered Institute of Trade Mark Attorneys (CITMA)

  • Member of the Designs Working Group of Chartered Institute of Trade Mark Attorneys (CITMA)

  • Former CITMA Council Member

  • Member of the Law Society

  • Regular contributor to the CITMA Journal and has also written articles for (amongst others): The European Intellectual Property Review, Copyright World, Trademark World, and The Entertainment Law Review

Quotes

Simon is very good with clients and skillfully handles strong personalities.


Chambers UK 2025

Simon is very good with clients and skillfully handles strong personalities.

Chambers UK 2025

Simon is a very knowledgeable and approachable specialist.


Chambers UK 2025

Simon is a very knowledgeable and approachable specialist.

Chambers UK 2025

Simon Miles is an experienced litigator.


The Legal 500 UK 2025

Simon Miles is an experienced litigator.

The Legal 500 UK 2025

Simon Miles is very good at dealing with difficult lay clients, and he is a very sound practitioner who gives good ad...
The Legal 500 UK 2025

Simon Miles is very good at dealing with difficult lay clients, and he is a very sound practitioner who gives good advice consistently.

The Legal 500 UK 2025

Simon Miles, who steers the practice, is well-versed on both the contentious and non-contentious sides of the practic...
The Legal 500 UK 2025

Simon Miles, who steers the practice, is well-versed on both the contentious and non-contentious sides of the practice.

The Legal 500 UK 2025

Simon is fantastic - a commercially astute IP lawyer who consistently delivers results with pragmatic and clear advic...
Chambers UK 2024

Simon is fantastic - a commercially astute IP lawyer who consistently delivers results with pragmatic and clear advice.

Chambers UK 2024

Simon Miles is very good with trade mark matters.


Chambers UK 2024

Simon Miles is very good with trade mark matters.

Chambers UK 2024

Simon has very good client care instincts.


Chambers UK 2024

Simon has very good client care instincts.

Chambers UK 2024

Simon Miles is knowledgeable, sharp and strategically minded. His depth of commercial awareness as well as specialise...
Chambers UK 2023

Simon Miles is knowledgeable, sharp and strategically minded. His depth of commercial awareness as well as specialised IP knowledge always ensures clients take the best measures and, in turn, get effective solutions.

Chambers UK 2023

Simon is responsive and thoughtful in the service he provides for us.


Chambers UK 2023

Simon is responsive and thoughtful in the service he provides for us.

Chambers UK 2023

He is very thorough and thoughtful in responding to issues promptly.


Chambers UK 2022

He is very thorough and thoughtful in responding to issues promptly.

Chambers UK 2022

Simon's strategy was expert and he is resilient.


Chambers UK 2022

Simon's strategy was expert and he is resilient.

Chambers UK 2022

Simon Miles is a clear voice in a sea of noise.


The Legal 500 UK 2022

Simon Miles is a clear voice in a sea of noise.

The Legal 500 UK 2022

Simon Miles is focussed on detail and willing to raise difficult commercial issues with clients.


The Legal 500 UK 2022

Simon Miles is focussed on detail and willing to raise difficult commercial issues with clients.

The Legal 500 UK 2022

Simon gives high-quality legal advice that is tailored to our needs


Chambers UK 2021

Simon gives high-quality legal advice that is tailored to our needs

Chambers UK 2021

Really clever, very responsive and very quick at picking things up and turning them around


Chambers UK 2021

Really clever, very responsive and very quick at picking things up and turning them around

Chambers UK 2021

Simon Miles has a very good practice.


The Legal 500 UK 2021

Simon Miles has a very good practice.

The Legal 500 UK 2021

Attentive, responsive and overall great to work with.


Chambers UK 2020

Attentive, responsive and overall great to work with.

Chambers UK 2020

Simon Miles offers commercial advice, which is delivered rapidly.


The Legal 500 2020

Simon Miles offers commercial advice, which is delivered rapidly.

The Legal 500 2020

Simon Miles is sharp and a great communicator.


The Legal 500 2020

Simon Miles is sharp and a great communicator.

The Legal 500 2020

Simon Miles handles disputes and non-contentious matters with knowledge, expertise, and acumen that are without a dou...
The Legal 500 2019

Simon Miles handles disputes and non-contentious matters with knowledge, expertise, and acumen that are without a doubt more than just formidable.

The Legal 500 2019

Simon Miles is described as authoritative and expert.


Chambers UK 2019

Simon Miles is described as authoritative and expert.

Chambers UK 2019

Simon Miles is highlighted for his mastery of complex subject matters in intellectual property.


The Legal 500 2019

Simon Miles is highlighted for his mastery of complex subject matters in intellectual property.

The Legal 500 2019

Simon Miles gives clear and pragmatic advice.


Chambers UK 2018

Simon Miles gives clear and pragmatic advice.

Chambers UK 2018

Simon is a very tenacious litigator.


Chambers UK 2017

Simon is a very tenacious litigator.

Chambers UK 2017

Clients speak approvingly of his high level of experience and business smarts.


Chambers UK 2016

Clients speak approvingly of his high level of experience and business smarts.

Chambers UK 2016

They are very client-focused and take the time to get to know their client's business so they can provide the most ta...
Chambers UK 2016

They are very client-focused and take the time to get to know their client's business so they can provide the most tailored services possible.

Chambers UK 2016

They are very approachable and practical, readily making suggestions of alternative approaches to a problem other tha...
Chambers UK 2016

They are very approachable and practical, readily making suggestions of alternative approaches to a problem other than purely legal ones.

Chambers UK 2016

Simon Miles is an exceptionally effective IP lawyer who is able to cut through everything to get straight to the hear...
Chambers UK 2014

Simon Miles is an exceptionally effective IP lawyer who is able to cut through everything to get straight to the heart of the matter.

Chambers UK 2014

They understand our particular requirements, offer an excellent service and are very good at relationship management....
Chambers UK 2015

They understand our particular requirements, offer an excellent service and are very good at relationship management.

Chambers UK 2015

Spot-on in the advice they give, and they provide a definite direction for us to follow rather than sitting on the fe...
Chambers UK 2015

Spot-on in the advice they give, and they provide a definite direction for us to follow rather than sitting on the fence.

Chambers UK 2015

Responsive and thoughtful lawyers at Edwin Coe LLP include sharp and communicative practice head Simon Miles


Legal 500 2015

Responsive and thoughtful lawyers at Edwin Coe LLP include sharp and communicative practice head Simon Miles

Legal 500 2015

We went there because we weren't treated as just a number on a list.


Chambers UK 2014

We went there because we weren't treated as just a number on a list.

Chambers UK 2014

…adept at matters concerning copyright, design rights and patents.


Chambers UK 2013

…adept at matters concerning copyright, design rights and patents.

Chambers UK 2013

They have a good understanding of our needs and service them with knowledge and understanding of the issues.


Chambers UK 2014

They have a good understanding of our needs and service them with knowledge and understanding of the issues.

Chambers UK 2014

Simon Miles has very sound knowledge of intellectual property and a calm but firm approach to resolving issues.


Legal 500 2013

Simon Miles has very sound knowledge of intellectual property and a calm but firm approach to resolving issues.

Legal 500 2013

Twitter @BrandsLawyer

  • ...55 years ago

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Simon Miles

Partner

Simon Miles

Simon heads up the Intellectual Property team and is both a solicitor and a UK and European trade mark attorney. He advises on all aspects of intellectual property, and has a wealth of experience advising in relation to trade marks, copyright (including software), designs, database rights, patents and breach of confidence. He works with clients across a range of sectors including: media and entertainment, advertising and sport, fashion, cosmetics, restaurants and foodstuffs, and electronics.

Simon has worked with a number of major global companies in creating, exploiting and protecting their brands. He also has considerable experience in sports law, having advised governing bodies, clubs and individuals on rights protection, sponsorship and database rights.

Simon has been involved in numerous significant reported cases in relation to trade mark, copyright and database right infringement and is regularly recommended by clients for his contentious expertise. He has worked with a number of major global companies in creating, exploiting and protecting their brands.

Simon has advised in the following notable cases:

  • Lifestyle Equities C.V v The Copyrights Group Limited and others [2021] EWHC 1212 (Ch) – successful defence in an EU and UK trade mark infringement and passing off action.
  • easyGroup Limited v (1) Easy Live (Services Limited, (2) Achilleas Pavlou Achilleous and (3) Jonathan Richard Dean Burnside (IL-2019-000120) .
  • easyGroup Limited v (1) Felice D’Angelo and (2) Easyrimborso SRL (IL-2018-000219) – successful UK action for trade mark infringement and passing off, and a damages inquiry.
  • easyGroup Limitied v (1) Easy cleaning Solutions Limited, (2) Easy Newco Limited and (3) Mr David James Pearce (IL-2019-000053).
  • Garmin  Switzerland GmbH’s UK opposition No. OP000420454 to Vivo Mobile Communication Co., Ltd’s UK Trade Mark Application No. UK00003460054 for VIVO (stylised)  –recently won.
  • MEOMI DESIGN INC v KNOW YOURSELF PBC (United States Patent and Trademark Office before the Trademark Trial and appeal Board).  Opposition No. 91246554 and USPTO Application No. 87840736 for ORGANAUTS – as Worldwide counsel, overseeing the action being dealt with locally by Fross Zelnick.
  • AIWA Co. Ltd v Aiwa Corporation (CH-2019-000059) – Appeal to the UK High Court from UKIPO – consolidated actions CA501768, CA501769 and others (trade mark use).
  • easyGroup Limited v Netflix Inc (IL-2018-000176) –  Trade mark infringement and passing off.
  • Nvidia Corp v Hardware Labs Performance Systems Inc [2016] EWHC 3135 (Ch) – Groundless threats, trade mark infringement.
  • Nominet Decision of Independent Expert D00018324 – easy Group Limited and Kevin Adams [2016] – Successful transfer of domain names to our client.
  • Cyclehoop Limited v Bike Dock Solutions Ltd and others (IP 14 M02140) – Unregistered design rights.
  • Trademark Licensing Co Ltd and others v Leofelis SA [2012] EWCA Civ 985 – Trade mark infringement and unlawful interference.
  • Leofelis SA v Lonsdale Sports Equipment Limited and others [2008] E.T.M.R. 63 – Trade mark licence breaches.
  • British Board of Film Classification v Interactive Software Federation of Europe [2009] C00550 – Trade mark and copyright infringement and passing off.
  • ‘The Football Fixtures’ database cases (ECJ) [2005] E.C.D.R. 3, 4 and 5.
  • RFU and Nike European Operations v Cotton Traders (UK High Court) [2002] E.T.M.R. 76 – Trade marks, passing off and breach of contract.
  • Daimler Chrysler v Javid Alavi T/A Merc (UK High Court) [2001] R.P.C. 42 – Trade mark and passing off case – one of the first cases relating to “reputation” based infringement under section 10(3) of the 1994 Act.
  • Beautimatic International Limited v Mitchell International Pharmaceuticals Limited (UK High Court) [2000] F.S.R. 267 – Trade mark infringement action clarifying the law on when there is use of a trade mark on packaging in the UK.
  • Walkers Crisps and Others v Tayto and others (High Court of Ireland) [2000] – Trade mark infringement and passing off.
  • Philips Electronics NV v Remington Consumer Products Limited (UK Court of Appeal) [1999] RPC 809 – The most important case in the EU in relation to “shape” trade marks.
  • British Airways Plc T/A Speed v Performing Right Society Ltd (Copyright Tribunal) [1998] R.P.C. 581 – Quantum payable under PRS tariff.
  • Milliken Denmark A/S v Walk Off Mats Ltd (Patents Court) [1996] F.S.R. 292 – Patent infringement.

Expertise

  • Intellectual Property: Overview
  • Intellectual Property Litigation
  • Brand Protection and Exploitation
  • Trade marks
  • Copyright and Related Rights including Database Rights
  • Sport, media and entertainment
  • Confidentiality/Trade Secrets and Know-How
  • Design Protection
  • Internet Domain Names
  • IT, technology and communications
  • Passing off
  • Patents

Credentials

  • Ranked in Chambers UK 2025

  • Recommended in The Legal 500 UK 2025

  • Recommended in World Intellectual Property Review (WIPR) UK Trade Mark rankings 2024

  • WIPR (World IP Review) Leader since 2016

  • WTR 1000 list (World Trademark Review) since 2020

  • Recognised by Best Lawyers as a leader in IP Law since 2017

  • Former Legal Advisor to the European Communities Trade Mark Association (until Brexit)

  • Member of the International Trade Mark Association (INTA)

  • Member of the Law and Practice Committee of Chartered Institute of Trade Mark Attorneys (CITMA)

  • Member of the Designs Working Group of Chartered Institute of Trade Mark Attorneys (CITMA)

  • Former CITMA Council Member

  • Member of the Law Society

  • Regular contributor to the CITMA Journal and has also written articles for (amongst others): The European Intellectual Property Review, Copyright World, Trademark World, and The Entertainment Law Review

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