Simon heads up the Intellectual Property team and is a Solicitor and a Chartered Trade Mark attorney.

In addition to managing the development and growth of the IP team Simon advises on all aspects of intellectual property and has nearly 30 years’ experience advising clients across a range of sectors including: media and entertainment, advertising and sport, fashion, cosmetics, restaurants, foodstuffs, and electronics.

 

Simon advises international corporations and SME’s on the exploitation and protection of their intellectual property rights including:

 

  • Brand Protection: Clearance, protection and enforcement of UK, European and international trade mark portfolios.
  • Dispute resolution: Simon is well-known for his disputes practice having acted for clients in notable reported cases particularly in relation to trade marks, copyright designs and database rights.
  • Contracts: Drafting and negotiating contracts particularly for media, advertising and sports clients.
  • IP advisory and transactional: Advising on the acquisition and exploitation of intangible assets.

 

Simon delivers clear practical advice and excels in assisting clients achieve their goals, scale their businesses and stay ahead in their market. He joined Edwin Coe in 2009.

Expertise
Intellectual Property Intellectual Property Disputes Brand Protection Trade Marks Artifical Intelligence
Credentials
Ranked in Chambers UK 2026
Recommended in The Legal 500 UK 2026
WIPR Leader since 2016
WTR 1000 list since 2020
Former Council Member of CITMA and ECTA
Legal Adviser to ECTA prior to Brexit
EXPERIENCE
Simon's experience includes:
easyGroup Limited v Easy Live (Services) Limited and others - Court of Appeal [2025] EWCA Civ 946 – successful appeal to the Court of Appeal.
Lifestyle Equities C.V v The Copyrights Group Limited and others [2021] EWHC 1212 (Ch) – successful defence in an EU and UK trade mark infringement and passing off action.
easyGroup Limited v (1) Felice D’Angelo and (2) Easyrimborso SRL (IL-2018-000219) – successful UK action for trade mark infringement and passing off, and a damages inquiry.
Garmin Switzerland GmbH’s UK and EU oppositions to numerous trade mark applications by Vivo Mobile Communication Co., Ltd.
MEOMI DESIGN INC v KNOW YOURSELF PBC (United States Patent and Trademark Office before the Trademark Trial and appeal Board). Opposition No. 91246554 and USPTO Application No. 87840736 for ORGANAUTS – as Worldwide counsel, overseeing the action being dealt with locally by Fross Zelnick.
AIWA Co. Ltd v Aiwa Corporation (CH-2019-000059) – Appeal to the UK High Court from UKIPO – consolidated actions CA501768, CA501769 and others (trade mark use).
easyGroup Limited v Netflix Inc (IL-2018-000176) – Trade mark infringement and passing off.
Nvidia Corp v Hardware Labs Performance Systems Inc [2016] EWHC 3135 (Ch) – Groundless threats, trade mark infringement.
Nominet Decision of Independent Expert D00018324 – easy Group Limited and Kevin Adams [2016] – Successful transfer of domain names to our client.
Cyclehoop Limited v Bike Dock Solutions Ltd and others (IP 14 M02140) – Unregistered design rights.
Trademark Licensing Co Ltd and others v Leofelis SA [2012] EWCA Civ 985 – Trade mark infringement and unlawful interference.
Leofelis SA v Lonsdale Sports Equipment Limited and others [2008] E.T.M.R. 63 – Trade mark licence breaches.
British Board of Film Classification v Interactive Software Federation of Europe [2009] C00550 – Trade mark and copyright infringement and passing off.
‘The Football Fixtures’ database cases (ECJ) [2005] E.C.D.R. 3, 4 and 5.
RFU and Nike European Operations v Cotton Traders (UK High Court) [2002] E.T.M.R. 76 – Trade marks, passing off and breach of contract.
Daimler Chrysler v Javid Alavi T/A Merc (UK High Court) [2001] R.P.C. 42 – Trade mark and passing off case – one of the first cases relating to “reputation” based infringement under section 10(3) of the 1994 Act.
Beautimatic International Limited v Mitchell International Pharmaceuticals Limited (UK High Court) [2000] F.S.R. 267 – Trade mark infringement action clarifying the law on when there is use of a trade mark on packaging in the UK.
Walkers Crisps and Others v Tayto and others (High Court of Ireland) [2000] – Trade mark infringement and passing off.
Philips Electronics NV v Remington Consumer Products Limited (UK Court of Appeal) [1999] RPC 809 – The most important case in the EU in relation to “shape” trade marks.
British Airways Plc T/A Speed v Performing Right Society Ltd (Copyright Tribunal) [1998] R.P.C. 581 – Quantum payable under PRS tariff.
Milliken Denmark A/S v Walk Off Mats Ltd (Patents Court) [1996] F.S.R. 292 – Patent infringement.